Account Management is a vital part of your business; happy customers bring not only repeat business but also referrals. A key question to ask yourself is ‘when was the last time we invested in the development of the Account Management side of our business?' - as there are different skills and processes involved in its management and development.
Whether you manage ‘key accounts' or ‘multiple accounts' this course seeks to broaden the sophistication of the view of the relationship, and take participants from being reactive service providers, to active ‘influencers / advisors' on the Accounts that matter.
This course highlights the importance of tightly structured and targeted Account Management activities – ones that can have significant impact on your businesses bottom-line.